Valuation, Marketing and Listings

Overview

This course provides a comprehensive overview of how to best obtain and manage listings, determine value through a comparative market analysis, negotiate offers, and determine the strongest offer for a seller. Licensees will also learn about how zoning, encumbrances, liens, deed restrictions, easements, and environmental concerns affect property value. The course also reviews agency duties to clients and customers, circumstances when a licensee should contact a managing broker, and the different components of a listing agreement and seller's disclosure form.

Learning Objectives

Upon completion, students will be able to:

  • explain how a comparative market analysis analyzes pertinent market data, including comparable sales, to help a seller establish a list price for a property
  • describe how market values are directly affected by various land use controls, such as zoning, environmental laws, and building codes
  • recognize the different multiple listing service rules that licensees must follow that govern how properties are listed and how offers and counteroffers are to be treated
  • differentiate between the different types of listing agreements, including exclusive right to sell, exclusive agency, and open listing
  • list the various items that must be included in a seller's disclosure form
  • identify when a licensee has engaged in antitrust violations, such as conspiracy to fix prices, imbalanced commission splits, and conspiracy to boycott

Designed For

Real estate licensees at any level in their career

WebCE® is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.
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