Real Estate CE > California > Real Estate Salesperson

Cultural Competency for Real Estate Professionals

Overview

To work with diverse clients, it’s important to have a broad understanding of cultural knowledge, attitudes, and behavior. This course discusses how to improve your cultural competency and avoid unintentional blunders that may insult clients or trigger discrimination lawsuits. It will also help you provide equal services to a diverse selection of homebuyers while upholding fair housing laws and principles because it does not matter whether housing discrimination is unintentional, subtle, actual, or perceived—it’s against the law. Licensees have a duty to protect people's right to equal housing. 

Summary Details

Hours

3.0

Price

$19.95





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Learning Objectives

  • Describe how the real estate market is affected by the increasing diversity of the U.S. population and foreign buyers of U.S. real estate
  • Identify “glocal” clues to determine the cultures represented in a local real estate marketplace
  • Assess issues related to limited English proficiency (LEP) and how to serve LEP real estate clients without violating fair housing laws
  • Compare the characteristics of high- and low-context cultures as well as nonverbal gestures and other business protocols that can vary between cultures
  • Recognize roadblocks to embracing diversity and inclusion, such as steering and blockbusting
  • List best practices that licensees and real estate brokerages can use to ensure equal and ethical services for all


Designed For:

Real estate professionals in all stages of their career



Course Information

Adding additional credit may change exam requirements.

Cultural Competency for Real Estate Professionals - General Information Page
Access Period: 12 months
Prerequisites: None
Delivery Method: Self-Study
PDF Download: Not Available
Provider of Record: WebCE
Provider Number: 6229
Last Reviewed: March 2025
Study Level: Intermediate
Approved For: Consumer Service

Exam

Proctor: No
Passing Grade: 70
Questions: 15
Retakes: 2



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