This video-based course, led by experienced instructors Doug Dohrn, Sr., and Doug Dohrn, Jr., offers practical insights into integrating ethical principles into an insurance producer’s daily practice. Emphasizing the “ethical mindset,” the Dohrns highlight how ethical behavior enhances business relationships and practices. They draw on teachings from Peter Drucker and Tom Wolff to stress that a producer’s primary role is to help consumers identify and address their financial needs.