Top Common Mistakes Made by New Real Estate Agents

by Ann Heinz, JD, CDEI | Feb 12, 2021

Every real estate professional makes mistakes, whether you’re a seasoned veteran or just beginning your career. What sets the best real estate professionals apart from the rest is how they learn from their mistakes. As you grow in your career, you’ll occasionally make mistakes and learn important lessons to make you a more effective, more successful real estate agent.

Luckily, you don’t have to learn from experience the most blatant, common mistakes new real estate professionals make. In this article, we’ve listed a few of the common mistakes you’ll want to avoid as you begin your real estate career.

Top Common Mistakes Made By New Real Estate Agents

Expecting Immediate Success

If you are beginning your career, make sure you temper your expectations. You’re likely eager to increase your earning and make a name for yourself in the real estate industry. But remember, good things take time.

Even if you are doing everything right, it may still take time before you even make your first sale. Many real estate agents work for a couple of years before they’re able to make a comfortable living.

Not Communicating Effectively With Clients

The most common complaint clients have is that their real estate agent isn’t communicating with them.

It requires effort to make sure you’re communicating well with your clients, but with a little work, this is an area that pays off. Communicating consistently and effectively will be appreciated by those you work with and create loyal and lifelong clients.

Not Negotiating for Your Clients

Negotiation is an essential step in the selling and buying process. Your client wants to know you have their back and will secure the best deal possible. If your client feels you won’t fight for them or haven’t done as much as you can on their behalf, they’re not going to trust you with their purchase decision.

A common mistake is not keeping your client in the loop. Educate them on your negotiation techniques and give them timelines to ensure they understand you are always on their side. Keep your clients updated on offers made, offers rejected, and plan how to react to both situations. When your client understands the plan of action, they'll feel more in control of the buying process.

Poor Home Staging

Poorly staging the home is another common mistake. Every room in the house should have some decoration or furniture, but the home shouldn’t look occupied. Many agents also forget about curb appeal, so be sure not to forget the appearance outside the house is just as important as inside.

Another important tip: hire a professional photographer. The photos accompanying the listing are what first hooks potential buyers. Factors like lighting, alignment, and perspective can make all the difference, and getting these right requires a professional.

Being Unfamiliar With the Area

Both homebuyers and sellers will prefer an agent familiar with the part of town where they desire to live. Many agents will have a specialty, such as working in local “up-and-coming” neighborhoods, while other agents may be more familiar with rural homes.

If you have a potential client looking to either buy or sell a home in an unfamiliar area, it’s essential you are honest with your client. Study up on the location and ask other professionals in your network for tips to expand your portfolio. If you have a very specific real estate portfolio, it may be a good idea to recommend an agent who will better fit your potential client’s needs. Maintaining your credibility is especially important in real estate, and taking on a client you aren’t prepared to help could have a damaging effect on your reputation.

Putting Off Continuing Education

The real estate industry changes fast, and today it’s changing faster than ever. Successful real estate agents understand the only way to keep up is to be in a constant state of learning. One of the best ways to stay current is by completing real estate continuing education (CE) courses.

In most states, completing continuing education is mandatory to maintain your real estate license. But even in states where it isn’t required to maintain your license, continuing education is still necessary if you want to continue to stay relevant.

Remember — the more you learn, the more you’ll earn.

Real Estate Continuing Education (CE) Courses from WebCE

Completing your continuing education is easier than ever with Real Estate CE from WebCE. The WebCE real estate catalog offers a wide variety of online real estate courses, including courses covering ethics, property management, growing your business, social media, cybersecurity, and even Avoiding Costly Mistakes in Your Real Estate Career.

Industry experts designed the Avoiding Common Mistakes course to help real estate professionals like yourself avoid many of the common pitfalls and mistakes that new licensees often make during real estate transactions. Numerous case studies and examples illustrate potential problems that may occur and provide guidance to ensure that licensees are successful and remain in compliance with the law.

To order this and other real estate continuing education courses, visit our Real Estate CE catalog or click the button below. With WebCE, you can quickly fulfill your real estate continuing education requirements while learning something new and developing your unique specialty.

Real Estate CE Catalog